RETAIL + LOYALTY

Your brand in
every pocket

Your brand in
every pocket

Your brand in
every pocket

Talk to Us

Talk to Us

Talk to Us

Passform gives retailers a wallet-native engagement layer. From loyalty programmes to gift cards, vouchers, promotions, and in-store events. Turn every interaction into a channel you keep.

Passform gives retailers a wallet-native engagement layer. From loyalty programmes to gift cards, vouchers, promotions, and in-store events. Turn every interaction into a channel you keep.

Add to Apple Wallet badge
Add to Google Wallet badge
84% of consumers say a loyalty programme influences their decision to keep shopping with a brand. In their wallet, it stays live.
84% of consumers say a loyalty programme influences their decision to keep shopping with a brand. In their wallet, it stays live.
84% of consumers say a loyalty programme influences their decision to keep shopping with a brand. In their wallet, it stays live.
Phone showing The Daily Store shop loyalty pass surrounded by notifcations and analytics

INTEGRATION

The new engagement channel

The new engagement channel

Already running incentive programmes?

Already running incentive programmes?

Add your loyalty, gifting or membership programmes to Apple and Google Wallet and open a direct channel to every customer, built to integrate with your existing systems.

Add your loyalty, gifting or membership programmes to Apple and Google Wallet and open a direct channel to every customer, built to integrate with your existing systems.

Diagram of integration pathways connecting wallets with POS, CRM and other systems
Diagram of integration pathways connecting wallets with POS, CRM and other systems

Meet them anywhere

Your customers are everywhere, across your stores, third-party stockists, pop-ups, and events. Capture and connect to them at all of these moments.

The Daily Store push notification example
The Daily Store geo-triggered notification example
The Daily Store push notification showing points update

Real-world data

Real-world data

Every interaction generates data, all first-party, owned by you, and captured from real moments. Built into a living customer profile.

Every interaction generates data, all first-party, owned by you, and captured from real moments. Built into a living customer profile.

Passform analytics sample
Passform analytics sample

See what's possible

Passform works alongside the systems you already have.

One engagement layer connecting every retail touchpoint.

Book a demo

Book a demo

Book a demo

FEATURES

What Passform unlocks

What Passform unlocks

Branded passes

Designed to match your brand. Every colour, logo, tier badge, and dynamic field reflects what the customer has and where they stand.

Branded passes

Designed to match your brand. Every colour, logo, tier badge, and dynamic field reflects what the customer has and where they stand.

Real-time updates

Points, balances, offers, and tier status update instantly with every transaction. Always current, no refresh needed.

Real-time updates

Points, balances, offers, and tier status update instantly with every transaction. Always current, no refresh needed.

Location-triggered notifications

Reach customers based on where they are. A well-timed message near a store can change whether it converts.

Tier and status management

Build multi-tier loyalty programmes with automated transitions. Status updates instantly across every pass.

Redemption and engagement analytics

Track installs, scans, and redemptions. First-party data from real interactions, owned by you.

Redemption and engagement analytics

Track installs, scans, and redemptions. First-party data from real interactions, owned by you.

Yours to build on

Every interaction generates data your CRM, analytics and AI tools can use. What comes next is yours.

Yours to build on

Every interaction generates data your CRM, analytics and AI tools can use. What comes next is yours.

USE CASES

Every moment, connected.

Every moment, connected.

Woman scanning digital loyalty card at a cafe

Loyalty programmes

Give your loyalty programme a wallet-native home. Members carry it without thinking, with points, tiers, and rewards updated automatically and delivered directly. No app needed, no physical card.

Wallet-native loyalty

Tier management

Points and rewards

Push and geo-triggered notifications

Vouchers and promotional campaigns

Issue digital vouchers, discount codes, and time-limited offers directly to the wallet. Engage, update and trace from the moment of issue to the moment of redemption and beyond.

QR, Barcode & NFC

Redemption tracking

Campaign measurement

Live updates and voucher expiry logic

Woman checking geotriggered notification as she passing a store
Busy stationary store with people shopping

Gift cards and store credit

Issue branded gift cards and store credit as wallet passes. Automatic balance updates and trackable from issuance to full redemption. Brand-matched, paper-free, and shareable.

Balance tracking

Geo-targeted notifications

Data capture

Conversion uplift

Seasonal and campaign marketing

Run time-limited offers tied to your retail calendar. The offer stays in the wallet, updated in real time and visible until it is used rather than lost in an inbox.

Campaign offers

Time-based and gamified promotions

Geo-targeted engagement

Push reminders

Free standing display unit in a grocery store with cereals and a woman browsing
A couple browsing tools in a hardware store

In-store events and exclusive access

Turn events into something ongoing. Issue passes for VIP shopping, launches, and previews that act as both credential and ongoing engagement channel.

Ticketing

Time-based vouchers

Member exclusives

Audience attribution

Post-purchase engagement

Turn a transaction into the start of a relationship. Issue a pass at the point of purchase and deliver follow-on offers, loyalty enrolment, and customised re-engagement.

Loyalty

Behaviour triggers

Follow-on offers and conversion uplift

Data capture

Group of friends sitting on a couch all looking at one mans phone screen where he's received a notification